Session #: 507-23
Presenter(s): Jimmy Atkinson Session Length: 1 hr. 15 min. Event: 2007 NADA Convention Date: February 3-6, 2007
From the moment a customer is greeted by a salesperson until he drives off in his purchase, your F&I department is affected by or affects the profitability and customer experience. The speaker will show you how to utilize F&I as a nerve center that creates additional vehicle sales and, through the menu selling process, a pipeline of profit potential. Integrating F&I and sales while ensuring disclosure and compliance are the best strategies for competing in today's market. This workshop will show you how to build profits and protect yourself from potential problems and liability that can occur without effective F&I strategies in place.
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